{"id":27564,"date":"2026-11-11T08:44:16","date_gmt":"2026-11-11T07:44:16","guid":{"rendered":"https:\/\/www.editorialalpina.com\/mapa-alpina\/el-botiguer-albert-vinyals\/"},"modified":"2026-11-11T08:58:45","modified_gmt":"2026-11-11T07:58:45","slug":"el-botiguer-albert-vinyals","status":"publish","type":"product","link":"https:\/\/www.editorialalpina.com\/es\/mapa-alpina\/el-botiguer-albert-vinyals\/","title":{"rendered":"EL BOTIGUER (Albert Vinyals)"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>El tendero Cuando el comercio va m\u00e1s all\u00e1 del consumo<\/p>\n<p>El tendero no es s\u00f3lo un libro sobre comercio; es una invitaci\u00f3n a detenerse en un mundo que nos empuja a correr. A trav\u00e9s de una conversaci\u00f3n l\u00facida y sincera por el Pla de la Calma, el experto en psicolog\u00eda del consumo Albert Vinyals y el comerciante Amadeu Barbany nos descubren que detr\u00e1s de una tienda hay una filosof\u00eda de vida, una resistencia cultural y una apuesta por lo \u00fanico que nos hace humanos: la conexi\u00f3n con los dem\u00e1s.<\/p>\n<p>Desde el origen de la intuici\u00f3n hasta la fuerza del colectivo, estas p\u00e1ginas nos recuerdan que el futuro no se escribe en un Excel, sino en la memoria de nuestras ra\u00edces y en el valor de saber elegir nuestro propio sendero.<\/p>\n","protected":false},"featured_media":27562,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[283,56,17],"product_tag":[],"class_list":["post-27564","product","type-product","status-publish","has-post-thumbnail","product_cat-excursiones-con-ninos","product_cat-mundo_alpina_libros","product_cat-mundo_alpina","first","instock","taxable","shipping-taxable","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EL BOTIGUER (Albert Vinyals) - Editorial Alpina<\/title>\n<meta name=\"description\" content=\"EL BOTIGUER (Albert Vinyals) Todos los mapas y gu\u00edas excursionistas de Editorial Alpina. 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